Chibilicious

I presume the Colgage Matinding Freshness website has the other goal of having a ala Filipino youtube based service. Not that it lacks originality (as many other video websites and companies are doing this as online promotions) but I somehow expected more from Colgate than a static, dominantly rose colored interface.

It could be the former-adviser-turned-web designer (designer-slash-project manager) talking but the site seems dead aesthetically. We have to thank the brand-name though and it doesn’t stop me from exploring the site. Besides the lacking aesthetics, other right ingredients are there. Online webcam-singing, giveaways and huge cash prizes and the chance to be in a Colgate commercial… who wouldn’t want that?

And I must say, kudos to the Filipinos! Some of the entries are actually good. I can’t wait for lunch break in the office so I could view more. The site is actually a cheap way to scout talents, share videos, and broadcast talent online.

Contest officially started last April 1 and will continue to receive submissions until May 31, 2008.